TCleaning products have become an essential part of our everyday lives. The market’s size for
cleaning products is more than USD 100 billion. They are vital for maintaining health and
hygiene standards in any setting, whether household, industrial, or institutional (HI&I). The
major HI&I chemicals include solvents, emulsifiers, optical brighteners, surfactants,
oleochemicals, acidulants, and others. The market is divided into two segments - The Household
(H) and the I&I Cleaning.
The global household cleaners market is valued at about 30 billion U.S. dollars. The market is segmented by product type used in Surface Cleaners, Glass Cleaners, Toilet Bowl Cleaners, and Others. The major market leaders are Godrej Consumer Products Ltd., Henkel AG & Co. KGaA, Kao Corp., The Procter & Gamble Co., Reckitt Benckiser Group Plc, S. C. Johnson & Son Inc., The Clorox Co., and Unilever. The market size has the potential to grow by $15.7 billion during 2020-2024.
INDUSTRIAL & INSTITUTIONAL CLEANING
The I&I cleaning chemical market worldwide is valued at 46.8 billion U.S. dollars. The market is segmented by product type used in General Purpose Cleaners, Disinfectants and Sanitizers, Laundry Care Products, and Vehicle Wash Products. The major players are 3M, BASF, DowDuPont, Eastman Chemical Company, Evonik Industries, Solvay, and Stepan Company. The global market size is projected to reach USD 58.2 billion by 2024.
Ingredients used in HI&I cleaning products are heavily influenced by consumers changing requirements of the cleaning products and regulations.
Increasing usage of environmentally friendly and safe ingredients
The continued shift toward liquid cleaning products
Increasing usage of fragrances and odor control agents in cleaning products